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Create a List

Create a List is the voter universe builder. It lets a campaign filter the voter file into a targeted group that can be saved, cut into turf, or used for outreach planning.

What a list is

A list is a saved group of voters produced from filters. Campaigns might create lists for:

  • persuasion canvassing
  • turnout operations
  • primary voters
  • low-propensity supporters
  • voters in a target precinct or district
  • phone bank universes
  • volunteer recruitment
  • special outreach programs

How to build a list

  1. Open Voters → Create a List.
  2. Choose the filters that match your goal.
  3. Review the matching voter count.
  4. Save the list with a clear name.
  5. Use the list in My Lists or cut it into turf from My Turf.

Good list names

Use names that explain both audience and purpose:

  • HD-52 persuasion doors - May
  • Primary voters - Precinct 104
  • Phone bank universe - young voters
  • High-support low-turnout voters

Clear names prevent organizers from accidentally using the wrong universe later.

Tips

  • Start broad, then narrow. Over-filtering too early can hide useful voters.
  • Save important universes instead of rebuilding the same filters repeatedly.
  • Create separate lists for different outreach modes when the targeting logic differs.
  • Before cutting turf, confirm the list size and geography make sense.